A recent article in the Wall Street Journal identifies how big corporations are driving university curriculum to meet the needs of corporate America. A guest lecturer from IBM identifies himself as ‘a services professional,’ and states to the class: ‘You have started thinking about tackling big problems and turning them into revenue opportunities.’ This brilliant […]

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If you subscribe to our NAC e–zine, you’ll remember the e-mail blast about billable time. I received a few responses to my question about how appraisers track billable time. The first step is to create your own time log. Track all of your waking hours for three days straight. No cheating! Write it all down […]

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What are the characteristics of an expert?  Here are few: They have been interviewed on the radio.  They have been on TV. They have written a book. They have presented a topic or a paper in front of their peers.  They have published articles. So, get your voice on the radio.  I have three radio […]

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I’m sitting in McCarran International waiting for my flight home, after a most productive trip to Las Vegas.  It’s my annual ‘Marketing Summit’ with an old friend I’ve know since I was five.  Bill Cardell runs an exciting and profitable business providing high-performance parts for Mazda Miatas.  he designs, manufactures, sells, and installs turbo chargers […]

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